THE PEOPLE BEHIND YOUR PROGRESS

TRAIN WITH
THE BEST.

Experience, accountability, and support for every stage of your training journey.

Kai Caswell, Craft Fitness general manager, strength coach, and elite powerlifter

GENERAL MANAGER • STRENGTH COACH • ELITE POWERLIFTER

KAI CASWELL

BUILT ON STRENGTH. BACKED BY EXPERIENCE.

Kai is an experienced strength coach and elite-level powerlifter with an Associate Degree in Sports Science. As General Manager, he is committed to creating a high-quality training environment and helping members improve their strength, performance, and confidence through knowledgeable coaching and proven training methods.

FOCUS

Strength • Powerlifting • Performance • Technique • Member Experience

DIRECT CONTACT(501) 693-4040
Call Kai
Richard Webb, Craft Fitness personal trainer and metabolic health specialist

PERSONAL TRAINER • GROUP FITNESS INSTRUCTOR • SPORTS TRAINING STRENGTH & CONDITIONING COACH • CERTIFIED GLP-1 METABOLIC HEALTH SPECIALIST

RICHARD WEBB

Richard provides goal-driven coaching across personal training, nutrition, group fitness, sports performance, and metabolic wellness.

Personal Training & Nutrition

Customized one-on-one training and nutrition coaching designed around your individual goals, fitness level, and lifestyle.

Small Group Coaching

Personalized workouts and coaching in a small-group setting, combining accountability, instruction, and a supportive training environment.

Sports Training

Sport-specific strength and conditioning focused on improving speed, strength, power, agility, explosiveness, and athletic performance.

Group Fitness Instructor

Energetic, structured group workouts designed to improve strength, cardiovascular fitness, conditioning, and overall health.

GLP-1 Metabolic Health Specialist

Helps clients incorporate physician-directed GLP-1 or other medical weight-management treatments alongside exercise, nutrition, and lifestyle coaching.

FOCUS

Training • Nutrition • Accountability • Sports Performance • Metabolic Wellness

DIRECT CONTACT(501) 282-7199
Call Richard
Kristi Webb, Craft Fitness personal trainer, group fitness instructor, and medical wellness specialist

PERSONAL TRAINER • GROUP FITNESS INSTRUCTOR • MEDICAL WELLNESS SPECIALIST

KRISTI WEBB

TRAIN WITH PURPOSE. BUILD WITH INTENTION.

I’m here to help you get stronger, build serious glutes, and become the strongest version of yourself. My approach combines intentional weight training, personalized programming, and nutrition guidance to create results that actually fit your body and your goals.

No cookie-cutter workouts. No guessing. Just a plan built for you.

From glute growth and strength training to overall wellness and body transformation, I’ll give you the tools, accountability, and support to train harder, move better, and feel confident in your body.

YOUR GOALS.YOUR PLAN.YOUR TRANSFORMATION.
FOCUS

Glute Growth • Strength Training • Personalized Programming • Nutrition Guidance • Body Transformation • Medical Wellness

DIRECT CONTACT(501) 693-6442
Call Kristi

PERSONAL SUPPORT. SERIOUS RESULTS.

TRAIN WITH THE CRAFT CREW.

Get in Touch